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Cómo trabaja Google (Spanish Edition), by Eric Schmidt, Jonathan Rosenberg
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Divi�rtete, prueba, equiv�cate, cuestiona, corrige, apasi�nate, eval�a, dec�dete: los creativos inteligentes de Google�saben que para tener una carrera exitosa o dirigir una empresa tienes que pensar en grande, siempre. Redactado con un estilo sencillo y lleno de humor, C�mo trabaja Google revela los c�digos laborales y de vida que garantizan el �xito. Los directivos de Google muestran la estrategia que transform� al famoso buscador en una de las compa��as m�s exitosas del mundo, demostrando que la clave del �xito del gigante inform�tico est� en adoptar una cultura de innovaci�n, creatividad y experimentaci�n, porque cuando se quiere triunfar en la vida, la audacia no tiene l�mites. ENGLISH DESCRIPTION Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. HOW GOOGLE WORKS is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub "smart creatives." Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") with numerous insider anecdotes from Google's history, many of which are shared here for the first time.
- Sales Rank: #1383194 in Books
- Published on: 2015-05-12
- Original language: Spanish
- Number of items: 1
- Dimensions: 9.00" h x 1.10" w x 6.00" l, .0 pounds
- Binding: Paperback
- 376 pages
Most helpful customer reviews
0 of 0 people found the following review helpful.
Muy buen libro! Por supuesto hay que considerar la ...
By Fernando Samaniego
Muy buen libro! Por supuesto hay que considerar la industria en la que te desenvuelvasientas, pero contiene excelentes t�os, dignos de dar ganas de provocar un cambio.
0 of 0 people found the following review helpful.
Espectacular. Te da respuesta a muchas de las interrogantes ...
By Cliente de Amazon
Espectacular.
Te da respuesta a muchas de las interrogantes que se te presentar�a
si tuvieses que manejar una empresa... y hacerla gigante.
0 of 0 people found the following review helpful.
Excelente libro.
By Orlando Olguin Olvera
Muy intersante libro con muchas ideas para el trabajo.
[...]
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